My name is Betty and I’m thrilled to introduce my brand new baby, BasketCharm – the latest arrival in the Fort Collins gift baskets family. But first, let me tell you about BasketCharm’s older sibling, Candy Bouquet.
You see, my husband, Don, and I originally owned a Candy Bouquet franchise and gift basket business in Montana. While I loved serving my clientele by creating something delightful for their recipient, CPA Don was busy organizing the business end of things and sampling products. It’s a pretty good combo, kind of like chocolate and peanut butter.
Four years went by and we followed our hearts, moving from our beloved Montana to our beloved grandbaby in Colorado. We packed our entrepreneurial spirit, along with the U-Haul, and headed south toward taller mountains, better weather, and fewer grizzly bears.
Even after settling in, making new friends, and working in a challenging administrative position, I found myself missing the excitement and terror that owning a small business brings into your life. We knew we had the experience and enthusiasm to offer a different choice for purchasing Fort Collins gift baskets. We decided the best way to do that was to provide a convenient way for people to send a delightful, distinctive, and delicious gift basket.
A Better Way to Send Fort Collins Gift Baskets
Now that we knew what we wanted to provide, we needed to figure out how to best meet our customers’ needs. Gift basket purchasing options range from large online gift basket companies, where no customization is allowed, to florists who carry a few gift baskets as prescribed by FTD, to individual Fort Collins gift basket providers with a limited internet presence and no online ordering capability.
We chose to combine the best attributes of all of the Fort Collins gift basket choices.
We would focus solely on gift baskets, with an online store for easy ordering and safe payment, plus the option to call and speak with a real person about a custom crafted gift basket.
Fact Meets Delight
Now that we were expecting, it was time to choose a name for our new arrival. Like excited parents pouring over naming lists, we tossed many ideas around. I imagined a flowery and trendy name such as Lilac and Sage, while Don was all about “the facts, nothing but the facts”. His vote was for NoCo Gift Baskets. We wanted to create a new word that encompassed what we do and the experience we want to provide. Thus, BasketCharm was born. The definition of charm is to have great appeal and delight. We are confident our gift baskets will provide both to our customers and their lucky recipient.
BasketCharm says who we are and what we do. It’s pretty good combo, kind of like chocolate and peanut butter.
Until next time, laugh often, love much and of course, be charming.